Wolf Grooming Style the Pack
Wolf Grooming has joined forces with Toronto Wolfpack to style the Pack in 2019. The Canadian based company have signed on as the ‘Official Grooming Product’ of the world’s first transatlantic sports team, further strengthening the Wolfpack’s endorsement potential.
Wolf Grooming has been styling the Wolfpack since 2018, when players including Liam Kay, Gareth O’Brien and Ryan Brierley appeared as ambassadors for the premium brand whose sustainable haircare line includes shampoos, shave cream, sculpting gel and other high-quality products made using Wolf’s own innovative M3 Technology, infused with 7 Natural Plant Extracts.
Wolfpack Head of Marketing and Communications, Jon Pallett, commented:
“Partnerships like this reiterate the Wolfpack’s passion for promoting local business and showcasing the best of Ontario. We enjoy a fantastic relationship with the team at Wolf and are delighted to announce this partnership ahead of our home stand in Toronto.
“I know the players will be raring to get their hands on the second-to-none product range, as well as having some fun showing off the products across our digital and media channels.”
As part of the partnership Wolfpack fans can look forward to special offers and discounts across the Wolf Grooming range accessed via the Wolf Grooming e-commerce platform.
Founder of Wolf Grooming, Carlo LiVolsi, added:
“We are pleased to be aligned with such a dynamic team and organization who embody the Wolf spirit. The men’s personal care sector has been on a meteoric climb and is projected to reach $166 billion in sales worldwide by 2022. More and more men are starting to take an interest in personal grooming, we hope that partnerships like these will help bridge the gap and encourage more men to LEAD THE PACK.”
About Wolf Grooming:
Wolf Grooming is committed to the environment and leads the grooming industry with 100% truly sustainable manufacturing. Products are made with minimal impact to the environment, cruelty free and completely free of sulfates, parabens, sodium chloride and formaldehyde donors and are cruelty free.